Brand Activation


Activating a brand online can require some heavy lifting.

Through our innovative Brand Activation workshop, our team of experts will work to identify the most relevant marketing channels for your business and create a dynamic strategy to make those channels profitable.

Our 3-step framework is easily adaptable to all markets and industries, making it an ideal process for start-ups and re-brands alike.

Strategies that activate your brand

Our Brand Activation Process


Discovery

We start by learning everything we can about your business, your competition, and your ideal customer. We learn what your business is offering and where your customers will likely be searching to find it. We also look at what your competition is doing to gain insights on what may or may not work well for you.

Research & Strategize

We use tools to find out what your customers are searching to find a business like yours and where they are making those searches. Once we identify the most relevant channels for your business, we will put together a strategic brand activation plan to help guide the launch of your business.

Launch

We take the information from our discovery and research phase and launch a go-to-market strategy to bring in the most paying customers relative to your investment. We also look at what types of platforms and ads will work best for your business and your budget. The ultimate goal of brand activation is to produce a sustainable brand presence.

Contact The Group

Talk to us about your business

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